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About Us

Re:defining Beauty
Business Malaysia

Signals a new era of beauty, one that challenges traditional norms and empowers individuals to embrace their unique beauty. We prioritize natural ingredients, sustainability and offer transformative experiences that celebrate your natural beauty and inspire confidence.
Now, join us in redefining beauty and unlock the future, one experience at a time.

Malaysia: The Gateway to
Southeast Asia’s Booming Beauty
and Cosmetics Market

Southeast Asia’s beauty and cosmetics sector is experiencing strong double-digit growth (2023–2024), with Malaysia leading the region. Forecasted to grow at an annual rate of 16% from 2024 to 2028, Malaysia is well-positioned as a gateway to ASEAN’s 650+ million consumers. Its central location, cultural diversity, and favorable trade environment make it an ideal launchpad for international brands.

Gateway to SEA Market

Robust Economic Growth

Cosmopolitan Culture

Our Focus

A New Era Of Beauty

Now, join us in redefining beauty and unlock the future, one experience at a time.

01

Natural Beauty,
Self-Love & Diversity

  • Skin-first Philosophy
  • Minimalist Makeup
  • Celebrating Uniqueness

02

Tech-Powered
Beauty

  • AI and AR Innovation
  • Virtual Beauty Trials
  • Smart Beauty Devices

03

Sustainable Beauty
for A Better Planet

  • Eco-conscious Products
  • Clean Beauty
  • Reducing Our Footprint

04

Wellness &
Holistic Beauty

  • Mind-body Harmony
  • Holistic Treatments
  • Ancient Wisdom, Modern Beauty

#re:definingBeautyBusinessMalaysia

#re:definingBeauty

#re:definingSpa

#re:definingWellness

Re:defining

Beauty

Empowering Your Business

Beauty Business Malaysia is more than just a trade show. It’s a platform designed to UPLIFT beauty businesses, CONNECT key players and DRIVE the industry forward by embracing a redefined vision of beauty.

Empower Individuals,
Empower Your Brand

We champion self-love, body positivity and self-care, fostering a more inclusive and relatable beauty experience for consumers of all genders.

Drive Industry Innovation,
Drive Your Growth

Fuel creativity and spark inspiration! Discover groundbreaking products, services, and trends that position your business at the forefront.

Create a Sustainable
Future, Create a
Thriving Market

Embark on a journey towards responsible beauty practices. We showcase eco-friendly solutions and empower your business to reduce environmental impact–a win for all.

Elite Beauty
Buyers Network

Connecting Local and
International Beauty Leaders

Empowering Strategic Connections,
Inspiring New Opportunities.

Tailored Business Matching

Networking Opportunities

Exclusive Events

Local and International Reach

Networking
Opportunities

Tailored Business
Matching

Exclusive
Events

Local and
International Reach

What’s On?

Asian Wellness & Spa Experience

Cultural Spa Experience

Interactive Workshops

Product Showcase

Wellness Talks and Demonstrations

Who Should Visit?

Beauty Professionals

Beauty & Spa Industry Leaders

 Procurement Experts

Beauty Entrepreneurs

Beauty Media & Influencers

Testimonial & Brands

Whether You’re Here to Learn, Explore, or Simply Connect, Beauty Business Malaysia is A Journey Worth Taking.

Hear stories from those who’ve transformed their lives, engage in workshops that awaken new passions, and connect with communities that share your vision for a bright future.

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Organised By

In Collaboration With

Supporting Partners

MALAYSIA'S 9TH BEAUTY, SPA & WELLNESS TRADE EXHIBITION TAILORED FOR INDUSTRY EXPERTS

21-23
JULY
2025

WORLD
TRADE CENTRE,
KUALA LUMPUR,
MALAYSIA

re:defining
BEAUTY, SPA & WELLNESS
in Asia

Download Our
Exhibition Brochure

Feel free to explore our upcoming events and offerings.